Bing Webinar – The Psychology and Future of Search

First launched in June 2009, Bing is a search engine operated and owned by tech giant, Microsoft. Although it is commonly perceived as only holding a small percentage of the market share, in recent years Bing has gained traction and now 1 in 4 searches are made through the platform. As such, if Bing continue to expand at this rate, it’s likely that within a few years they will be competing with Google for their share of the market. Bing have noticed that their audience is evolving – nearly 2/3rds of their users are under the age of 45, 21%...

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