Bing Webinar – The Psychology and Future of Search

First launched in June 2009, Bing is a search engine operated and owned by tech giant, Microsoft. Although it is commonly perceived as only holding a small percentage of the market share, in recent years Bing has gained traction and now 1 in 4 searches are made through the platform. As such, if Bing continue to expand at this rate, it’s likely that within a few years they will be competing with Google for their share of the market. Bing have noticed that their audience is evolving – nearly 2/3rds of their users are under the age of 45, 21%...

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GS1 Webinar – Barcodes: The Passport for Your Products

In this webinar we spoke to Lorna Beament, an Industry Engagement Manager at GS1. Lorna joined the team in December 2016 with tons of marketplace experience from Mothercare, Early Learning Centre, Boohoo.com and Dune London. Her role at GS1 is to engage with stakeholders that sit within the marketplace landscape and discover ways to tackle their issues and enable friction free trading. To view our other webinars, click here. WHO are GS1? GS1 is an international, non-profit association that develops global standards aimed at improving supply chain visibility and efficiency. The organisation was first launched in 1974 and it is now the...

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Mastermindset Webinar: How to Read Your Customer’s Mind (And Sell More)

Meet the Mind Reading Experts                     Martin Lucas (Chief Executive Officer) and Simon Jack (Chief Science Officer) of Mastermindset. They have created 6 businesses (4 together), published 2 books, received 16 awards and solved problems for 100s of companies. They use psychology, science, behavioural economics, emotional intelligence and mathematics to examine what drives behaviours in any given marketplace. They begin with the underlying premise that behaviours are manifestations of how we think and act. They are demonstrations of prior actions and beliefs.Humans are Irrational Creatures More often than not, human behaviour defies...

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Amazon Best Practices Webinar: 5 Tips and Tricks to Promote Listings and Drive Sales

As a global leader in eCommerce, it’s almost as easy to get lost on Amazon as it is in the Amazonian rainforest. With their range of own brand products constantly increasing, it’s becoming harder for outside names to bring their best cards to the table and win.With the help of Amazon expert and founder of Online Seller UK, Prabhat Shah, we’ve put together our top 5 seller optimisation tips aimed at increasing traffic and conversion rates of your products. Fortunately Amazon doesn't change its algorithm as often as other platforms, so these tips are worth remembering.5 Tips and Tricks to...

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The 2018 Webinar Series – Next Webinars Announced

Following the success of our first series of webinars, which you can watch here, we are delighted to announce a further three webinars. Our 2018 Webinar Series in association with Exporting is Great, an initiative run by the UK Department of International Trade to help British businesses grow internationally.What is the 2018 Webinar Series?We’re running fortnightly webinars with industry experts, retailers with a proven track record of success and service providers who can help you grow. These short sessions are free to attend, but require prior registration which can be completed down below. If you are unable to attend at...

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GDPR Webinar

GDPR Webinar with Steve Kuncewicz: What is GDPR and How Can You Ensure Your Business is Compliant?

In the third edition of our exclusive webinar series, we spoke to BLM partner and intellectual property specialist Steve Kuncewicz about how the upcoming General Data Protection Regulation will impact eCommerce. GDPR is set to come into force on 25th May 2018 regardless of Brexit and will supersede the Data Protection Act 1998. In a nutshell, it means that personal data must be processed lawfully, fairly, held securely, used as little as possible and for a limited and specific purpose. In the past couple of years the Information Commissions Office have made a record number of claims, reaching approximately 3.2 million...

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Brightpearl Amazon Webinar: How Your Business Can Compete With Amazon

In our latest Amazon webinar with Brightpearl's Stuart Pick we discussed the benefits of automating processes of your eCommerce business. Tech giant Amazon was initially founded in 1994 by Jeff Bezos, starting its days as an online book store. Within a few months it began shipping to countries in every corner of the world, continually growing leaps and bounds to become a $470 billion business spreading into almost every imaginable industry. Nowadays, Amazon represents a huge opportunity for merchants – whether you sell through them as a seller, to them as a vendor or to other businesses as a marketplace. As...

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Exporting Webinar: Growing Your Online Business Globally

Growing your business beyond shores is the dream for many of us, but it doesn't come without challenges. Whilst it’s easy to say the world is our oyster, trading internationally carries constraints in many areas, from legal and regulatory barriers to language and cultural barriers. So it’s fair to say that the decision to trade globally shouldn't be taken lightly. To watch our webinar with trade advisor and eCommerce expert, Joe Darwen on exporting and growing your online business, click here to view our exporting webinar. Why Trade Globally? Pursuing international trade confers many benefits, both tangible and intangible. Whilst the population of the...

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The 2018 Webinar Series

Today we start our 2018 Webinar Series in association with Exporting is Great, which is an initiative from the UK Department of Trade to help British businesses grow internationally. What Is The 2018 Webinar Series? We'll be running fortnightly webinars with industry experts, retailers with a proven track record of success and service providers who can help you grow.  To find out as more are announced register for our updates, or alternatively follow the links below to play webinars back or register for future ones. Upcoming Webinars   The Role of Understanding Customers' Needs in Business Growth With: Nina Mack, Managing Director at Worship.Agency Date: May 24th, 2018...

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