20 Amazon Advertising Tips for 2020

Amazon’s selling platform is a growing entity - it is rarely the same thing from one week to the next. Already in 2020, for example, we’ve seen the introduction of new ‘Campaign’ advertising reports, and heard rumours that Amazon will start collecting VAT in more European countries. With all of these changes, it’s hard to keep track of best practices and the most effective techniques for your products. But complacency on your side will cause your Amazon Advertising campaigns to suffer. If you’ve noticed your ACoS increasing, impressions decreasing or your sales fluctuating, it’s probably time to give your ads a...

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5 Common Dropshipping Mistakes You Need To Avoid

So you’ve decided you want to set up an eCommerce dropshipping store. Now what? Well, you’re not alone on this matter. Dropshipping has grown tremendously over the last couple of years and is now estimated to be the chosen fulfillment model for over 33% of online stores. The prospect of being able to easily sell products online without having to worry about shipping, inventory management or up-front costs is understandably desirable. But, like with most things in life, there’s a catch as around 90% of dropshipping stores fail within their first year of operation. In this blog, we’ll be exploring...

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5 Tips for Keeping Your Magento Ecommerce Store Secure

1. Keep Magento UpdatedNo body's perfect, not even the creators of the biggest ecommerce platform on the planet, this is why Magento are always repairing flaws in their code and hackers are always looking for vulnerabilities. Don't panic, just keep on top of your Magento updates. Sign up to the Magento newsletter to hear when updates are being released. Despite the arrival of Magento 2, Magento 1 is still being maintained to ensure security issues are addressed. Always ensure Magento updates are installed by a competent developer.2. Only use Modules/Extensions from reputable sourcesMagento is a modular platform meaning different aspects...

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BigCommerce vs WooCommerce: Everything You Need to Know

Last year global eCommerce sales amounted to nearly 3.5 trillion dollars! With statistics like this, it’s no surprise that people are turning to the online world to expand their businesses and sell their products. In fact, Bizain found that traditional brick and mortar retail stores’ footfall is declining by 15% year-on-year.If you’re hoping to take your business online in 2020 there are lots of different eCommerce solutions to choose from. To help you decide which platform is the best fit for your business we’re going to be sharing a series of blog posts comparing 4 popular solutions: Big Commerce,...

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“Okay Google, How Can I Optimise My eCommerce Website for Voice Search?”

We’ve all heard the prediction that by 2020 50% of all searches will be voice searches. But what does this mean for eCommerce? It’s fair to say that voice search is changing online shopping. In fact a recent report by OC&C Strategy Consultants states that voice commerce sales reached $1.8 million in 2017 and this figure is set to increase year-on-year, and will hit 40 billion by 2022. We’re strong believers that if you're not evolving you'll get left behind, so if you run an eCommerce business it’s time to ride the voice search wave. Keep reading if you want...

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Everything You Need to Know about Selling via Amazon FBA

Whether you’re looking to earn some side income or selling online is your full time occupation, the impact of Amazon is hard to ignore. Put simply, Fulfillment by Amazon means that when you receive an order, Amazon handles the handling and shipping process for you. Sounds easy, right? As the largest retailer in the world it’s easy to understand why so many online sellers are growing as a result of letting Amazon worry about their logistics.While FBA seems enticing, there are a number of things you should consider to make sure it is a good fit for your business.How...

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eCommerce trends in 2018: What the experts think

eCommerce is growing at a disruptive rate and its economic impact is becoming ever more prevalent.Statistics are consistently showing that millennials prefer to shop online instead of in-store. So with that in mind, it’s important to take note of the current eCommerce trends in 2018 so you can maximise sales and stay up-to-date with market competitors.The eCommerce topics set to hit the headlines in 2018 are:Delivery – Can it get faster? Can we keep up with the pace of Amazon? GDPR – What is its impact? Will it kill off the telesales industry? The emergence of smaller fashion brands –...

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How to grow ebay sales in 2017 with some really easy processes

At the recent OnlineSellerUK meetup in Manchester, we did a presentation aimed to help sellers grow ebay sales in 2017 with some handy processes, tips and techniques.The areas we covered included: What tools can you use to research? Easy routes to export for growth Getting the basics right Active content changes Other marketplace opportunitiesYou can view the slides here: Grow your ebay sales in 2017 with some really easy processes from Darren Ratcliffe We had another great turnout for our seller meetup event and if you'd like to know when the next one is, why not check out...

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Five quick tips to boost your ebay sales

We've just been asked by a client how we can help them boost ebay sales with any tips or tricks.    We get asked this a lot, and often a new ebay store design that is responsive and meets 'best practice' is part of what we do.However, this store does have a fantastically well built storefront (I'll let you guess who did that, but it won't take you too long) so we took a look at their store.   The following five things are what I have suggested they do...

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